I have spent the last few weeks really immersing myself in research about customer experience (CX) and employee experience (EX) alignment. This holistic approach, rooted in service design, ensures that every aspect of the customer journey is supported by the human and...
The most successful companies are those that prioritise their customers. A recent McKinsey study found that companies that focus on improving the experience of customer can deliver breakthrough growth, often more than double that of their industry peers. But...
